If you have a small business, unless you have a website you are definitely falling behind. But believe it or not, there are still many business owners who are yet to create an online presence. In fact, 46 percent of U.S. small businesses still don't have a website for their company, according to a survey by research firm Clutch.
Especially if you sell a product, you MUST have a web presence if you are going to reach maximum success. You are missing out on so many sales! The sad truth is that most small business owners who sell products offline are only avoiding setting up an e-commerce business because they are afraid. They are overwhelmed by what they don't know and consider the internet and e-commerce something outside their reach because of their lack of knowledge.
Today the Rules of Thumb blog from MoneyThumb would like to assure any small business owner who knows they need to start selling online to increase their profits but is not sure about how to begin that setting up an e-commerce store is really not that hard. For those of you who do not have the technical know-how to create your own e-commerce store, there are professionals on sites like Fiverr who can handle the job at very little cost.
To help you understand more about e-commerce and get you started on the road to bigger success by selling online, we advise you to attend this free webinar being held by Magento. They are an Adobe owned company and a very popular e-commerce platform.
Here is a description of and details about the free webinar:
Experience-Driven Commerce: Retail Strategy and Insights for a New Decade
Join us for Experience-Driven Commerce: Retail Strategy and Insights for a New Decade, on March 19th, 10:00 a.m. PT and 1:00 p.m. ET. Featured speakers Brendan Witcher, VP/Principal Analyst with Forrester Research, and John Glasgow, Director of Commerce Strategy, will discuss how leading retail brands are evolving personalization standards using customer data and dynamic content.
- Hear from Brendan Witcher on the state of experience-driven eCommerce, brand strategies, and key insights for 2020
- Listen as John Glasgow from Adobe shares use cases demonstrating how Magento Commerce supports unified commerce experiences
- Participate in a live Q&A session with the speakers
Along with learning about e-commerce through the above-mentioned webinar, the best thing to do is change your perspective on the whole idea of having an online presence for your small business and selling online. The fact is, learning new things can be exciting and keeps you young! Keep an open mind, take things one step at a time, get fired up about your new e-commerce business, and you will be amazed at what you can accomplish and how your business can skyrocket. Create a mindset of excitement and enthusiasm about learning, do your research, and you will be well on your way.
Reading articles like this one from Entreprenuer.com titled 12 Awesome Tips From E-Commerce Experts can be of great advantage to small business owners who are just getting started with e-commerce. What better way to avoid mistakes in the beginning than learning from the people who have already been there and done that?
If part of what needs to happen before you begin your journey into e-commerce is getting your finances in order, MoneyThumb provides the best selling PDF financial file converters on the market and we have a version of our software that is specially designed for small business owners. Our software will allow you to handle your finances in an intelligent way that will make you, your accountant and the IRS when tax time comes very happy.
We hope the information we have provided here has been helpful and will spur you into action so that you can make the most of your small business by selling online. We would appreciate it if you would share this post on your social media page so that your peers can also benefit from what we have said.