As a small business owner who markets your business online, you are probably always wondering how the best way is to increase your followers on social media, increase your sales, and just generally reach more people online with your service or product. However, one thing you might be neglecting to consider is the value of increasing your own personal knowledge about online marketing.
The Rules of Thumb blog from MoneyThumb wants to help our readers who are small business owners seeking ways to effectively market online to pay special attention to today's blog post. Why? Because we are going to share some advice that could change the game completely. The advice is this: Listen to Marketing Podcast.
The Value of Listening to Marketing Podcast: For Small Business Owners
Because they use audio content, rather than written or visual content, you can listen to a podcast anywhere, at any time. Perhaps that's why podcasts are so successful. After all, the numbers speak for themselves. In fact, 21% of Americans listen to podcasts, which is 57 million. That's the same percentage of people that are Twitter users, and only 13% of the country uses Spotify. Podcasts are huge.
However, many small business owners have no idea what the best marketing podcasts are. To help you get started as a marketing podcast listener, MoneyThumb would like to offer this list from an article at Inc.com. Below we have listed the ten best marketing podcast that Inc.com suggest listening to in 2018.
#8 VB Engage
#9 Social Pros
The full article can be read here. Inc.com does a great job of describing each of the above podcast and what they offer small business owners who are seeking successful online marketing tactics. You must remember that online marketing is an ever-evolving medium, so staying educated about it and up to date on the latest tactics that work is crucial to your business success. Listening to the above-suggested marketing podcast is a great place to begin changing your online game starting today.
Another way to change the game when it comes to the success of your small business is by using the financial file converters we offer at MoneyThumb. You won't believe the time you will save and the frustration you can avoid by handling your small business finances using this technology. Check out our suite of products while you are here.
From the Rules of Thumb blog and the team at MoneyThumb, we wish all of the moms out there a Happy Mother's Day and hope of our blog readers have a wonderful weekend!